Digitalization as a hygiene factor
The developments that the economy has taken in recent years have shown one thing above all: companies that refuse digitalization quickly fall by the wayside. So - based on Herzberg's two-fact theory - it can certainly be described as a hygiene factor in today's business world: it is perceived as self-evident, but if it is not implemented, you quickly notice that something is missing. Source: Wirtschaftskurier, the business newspaper
We see the topic of digitalization as a central building block for the future viability of small and medium-sized companies (SMEs). As an indispensable hygiene factor for the stability and future viability of the business model of SMEs.
By supporting the performance of your employees through sensible use and reducing manual processes, you as an employer offer decisive advantages with a modern way of working.
Three essential steps for impact
At a time when the business world is changing rapidly, digitalization is no longer an option but a strategic necessity. Beyond necessity, the level of digitalization in your company also becomes a hygiene factor for your employees. We recommend the following steps to anchor digitalization in your SME:
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Use data as a strategic resource
Data is undoubtedly the most valuable asset in today's digital economy. Start using your data. We can help you develop a comprehensive data strategy that allows you to extract valuable insights from your company data and use them in your decision-making processes.
By using data wisely, you can optimize operational efficiency, refine processes, and use your resources more effectively. Your employees receive precise decision-making bases for their actions and management can be carried out on the basis of a solid data basis.
We integrate our intelligent data hub CLUE with your existing systems to centrally collect, enrich and distribute data.
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Ensure lean, automated processes
Automating end-to-end business processes is a key to increasing efficiency in your SME. Our team specializes in selecting tailored solutions from our portfolio that perfectly fit the needs of your business. By automating repetitive tasks, you can not only save throughput time, but also increase the productivity of your employees with lean workflows. If you reduce manual work that is prone to errors, previously tied up resources will be freed up and can be used for sales-relevant processes.
This has a direct impact on your ongoing business and profitability. You enable your employees to move away from manually recurring work towards more meaningful tasks and more independence in their work.
We use established solutions from our ecosystem for automation and implement process modernization for your SME from a single source.
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Aim for the digital transformation of your business model
Digitalization is not a one-time affair, but an ongoing process. Our team of experts not only accompanies you during the initial implementation of digital solutions, but we are also your partner in the continuous adaptation and optimization up to the realignment of your business model. The digital transformation of your SME ensures that your company can adapt to constant changes in the market environment without reinventing the wheel. You can offer your employees a modern working environment with processes that also work from home or via mobile.
We not only support your digital business model in the implementation of individual processes, but are also available for our ecosystem to take over entire business processes as part of Business Process Outsourcing (BPO).
Put your focus on your employees
Although the prioritization of the steps mentioned depends on the individual requirements of your company, we always recommend that SMEs focus on relevance to your company's sales and focus on employees.
In many cases, it is best to start using data effectively as it forms the basis for informed decisions by employees. The focus is usually on sales or billing data, which is the first to offer quick leverage for changes. The clever interpretation of the data is largely made possible by the knowledge of the employees. In this step, much of the implicit technical knowledge can be brought to light and integrated into the process in a way that is beneficial for everyone.
The introduction of process automation can then be a useful addition to further increase efficiency. It is crucial to understand digitalization as a long-term, continuous process in order not to destabilize ongoing operations, for example due to a shortage of resources or major process changes.
Remember: Digitalization is no longer optional, but a decisive factor for the competitiveness and future viability of your company. As a hygiene factor, the digitalization of work processes and business models is also an essential asset from a human resources perspective in order to survive and grow in the market as an SME. Use digitalized workflows to combine modern work with successful business activities and retain your qualified employees.
Ready for the next step? Contact us today and take the first step towards a successful digital future.
We don't advise, we deliver results
We analyze the initial situation in your company, plan solutions with a sales-relevant focus and bring the implementation of your digitalization to success - everything from a single source as a general contractor with handshake quality.
We read, process and interpret your data from a wide variety of sources in a complex manner in order to provide all systems involved in the process with the appropriate information. With our intelligent data hub, we take over the communication between systems, accompany the process with coordinated workflow control and ensure that all results are safely delivered to the right place - even across company boundaries.
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